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‘AI isn’t a free ticket,’ Clear Group leader warns brokers

By 2025-10-02T12:00:00

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‘The idea that we can train our entire workforces to be prompt engineers is a step too far,’ says chief commercial officer

Brokers risk falling behind insurers on artificial intelligence (AI) adoption unless they tackle the “hard yards” of operational excellence first, according to Phil Williams, Clear Group’s group chief commercial officer and managing director of retail.

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