Bedford-based £4m GWP broker acquired

The Broker Investment Group (TBIG) has increased its shareholding in Mayfair Insurance to 100%.

Bedford-based Mayfair Insurance is a £4m gross written premium (GWP) broker offering a suite of personal and commercial insurance products throughout the UK.

TBIG took an original 49% stake in the firm in 2023 and has acquired the remaining shares in a deal that represents the final stage of a two-step succession plan.

Dave Clapp, chief executive at TBIG, said: “We are delighted to have kept up our 2025 deal momentum with our third investment of the year.

“I feel TBIG have really kept our foot on the pedal and continues to add great businesses and people to the TBIG family.

“It was always our plan to move to 100% ownership with Mayfair Insurance and I’m personally pleased we have achieved our succession planning objectives in this deal.”

People moves

Mayfair Insurance owner Guy Moliterno will remain in the business as managing director, although will hand over the day-to-day management to Lynda Gentle, who is becoming branch manager.

Gentle has been with Mayfair Insurance for 28 years, joining originally as an office administrator and gaining promotions during her time with the firm.

She said: “I’ve had a great time working with Moliterno for 28 years and would like to thank both him and TBIG for entrusting me with Mayfair Insurance.

“I have a wonderful team here and can’t wait to continue our good work, providing best in class insurance policies and advice for our valued clients.”

Moliterno added: “Over the past two years, I’ve thoroughly enjoyed working with TBIG – they’re great people and they’re proven to be the right fit for Mayfair Insurance.

“I’m proud to have sold the business to them and wouldn’t hesitate to recommend them to any brokerage owner considering their exit strategy. Your business will be in safe hands.”