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LV= launches monthly car insurance subscription

By 2020-08-03T10:26:00

car insurance (5)

The online only product is the first under LV=’s new ‘Flow’ brand

Insurer LV= has launched a monthly car insurance subscription product under its new brand Flow in response to changing customer behaviour resulting from the Covid-19 pandemic.

The online only product, targeted at millennial drivers, aims to simplify the application process – to obtain a quote, for example, potential policyholders just need to upload a picture of their drivers licence and answer a stripped back question set, which uses 14 questions only. Customers are then presented with a fixed price for the first month and a guaranteed maximum price for the following three months.

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