Analysis

Opinion: Soft market set to showcase true service standards

By 2025-03-12T08:45:00

soft clouds, soft market

Although soft market conditions may make it easier to place risks thanks to confident capacity, challenges remain around broker income and getting clients to trust such fluctuating premium price points

The winter season of hardening is finally blooming into a soft spring, as the cyclical nature of the insurance market emerges from a period of transition.

According to Paul De’Ath, head of market intelligence at consultancy Oxbow Partners, rates tentatively started softening as far back as late 2023, however more noticeable and consistent rate changes “started in earnest in the second half of 2024”.

Read more…

Explore more financial related content here, or discover more briefing articles here

You need to register to continue reading the rest of this article and more for free.
(If you’re already registered, please sign in here.)

REGISTER NOW FOR FREE

We’re glad you’ve chosen Insurance Times as your source for industry news and hope you’ve been enjoying reading articles from our award-winning team of journalists.

Gain access to more of our exclusive, breaking stories, interviews and news analysis as it happens. Registering is quick, easy, free, and will also have the additional benefits:

  • Uncover Secrets: Dive deep with exclusive annual reports, fueled by expert insights.
  • News That Matters: Award-winning coverage & analysis, delivered to your inbox.
  • Stay Ahead, Your Way: Daily or weekly - choose your news rhythm.
  • Own Your Learning: Curate your knowledge with a personalized library.

Register for FREE now and Keep Reading

Stay on top of the insurance game with our subscription! Get unlimited access to over 80,000 articles, in-depth analysis, exclusive reports by industry experts, and our Five-Star rating system to compare companies and find the best fit for your business needs - view subscription options.