The Big Question: What impact could greenwashing have on insurance provision and management?

greenwashing

Greenwashing – a practice whereby companies make misleading or false claims to appear more environmentally friendly and sustainable than they actually are – is emerging as a challenge for insurers and brokers, with potential reputational, regulatory and legal consequences

As firms promote greener products and practices, they face a growing risk of being accused of greenwashing or making misleading claims about their environmental credentials. What is the impact on insurance here?

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