The Big Question: What steps should UKGI take to inspire young people to embrace a career in insurance?

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Senior leaders across the sector argue that insurance must be reimagined and rebranded for young people – not as a monolithic industry of admin and jargon, but as a dynamic, meaningful and diverse career landscape

Whether using AI to fight fraud, supporting communities through catastrophe or leading ESG initiatives, insurance can offer purpose and fast-tracked leadership. From school outreach and financial literacy to storytelling on TikTok and Instagram, contributors to this month’s Big Question agree that the time to inspire future talent is now.

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