Insurer, MGA, broker or insurtech - how could Amazon enter insurance?


Amazon’s investment in Indian insurtech Acko has raised questions on how deep the tech giant plans to get into insurance

Who remembers BeatThatQuote? It was a UK aggregator that Google snapped up for £37.7m in 2011.

Why Google’s aggregator faced such struggles

At the time, it was feared Google was about to enter the UK insurance and disrupt.

What actually happened was very different.

Read more…

(If you’re already a subscriber, please sign in here.)

Get access with a 14-day free trial

This article is usually available exclusively to subscribers.

Subscribe for full access - Take out a print and online or online only subscription

For a limited period, you can enjoy all the benefits of an online subscription free for 14 days. Sign up now to read this article in full and to enjoy unlimited access to premium online content, a digital edition of the latest issue, plus an online archive of back issues.

Also, as a registered user, you will be able to -

  • Access unlimited breaking industry news as it happens
  • Sign up to a choice of daily and weekly newsletters

Register to view free premium content