’We’re always looking for the next risk to make sure that we’re [setting premiums] at the right price,’ says chief executive
Vehicle manufacturer Jaguar Land Rover (JLR) had to step in to the insurance market late last year to address inflated premiums for Range Rover owners that were being caused by high rates of vehicle theft.
In October 2023, the firm began offering specialised cover for its Range Rover customers via Land Rover Insurance – and also announced a £10m investment in security to help tackle keyless thefts in November 2023.
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