The insurer’s commercial lines managing director will leave following an ‘orderly transition’ 

RSA commercial lines managing director Lee Mooney will depart the insurer in May, the insurer has announced. 

Effective from 1 May 2024, Mooney will leave the business following an “orderly transition” and will be replaced by Sonya Bryson, who is commercial managing director of NIG and commercial managing director at Direct Line Group (DLG). 

RSA agreed a deal to acquire DLG’s commercial lines operations – including the NIG and FarmWeb brands – in September last year. 

At the time, RSA chief executive Ken Norgrove said: ”This is a unique and transformational deal for us – it really turbo boosts our existing strategy for our broker proposition and our customer proposition in commercial.  

“What we’re acquiring is DLG’s commercial lines brokerage business, 98% of which is the NIG brand and FarmWeb brand – this is significantly transformational for us and complimentary to our own business.”

Bryson will take on full responsibility for the strategy, profit and loss and performance of RSA’s commercial lines business in the UK, including the acquired NIG and FarmWeb brands.

Transformational year

Commenting on the news, Norgrove said: ”This is a transformational year for RSA as we complete the integration of NIG, which will take us to number three in the market.

”We have ambitious plans, taking the strengths of RSA, NIG and FarmWeb to create a specialist commercial lines business that’s market leading for broker service, products and pricing.”

Commercial lines manager has recently become a more significant role at RSA, following the firm’s complete exit from personal lines markets with the sale of its UK operations to Admiral in December 2023.

Norgrove added: ”In [Bryson], we have the right person to lead the transition and the newly focused RSA, building on her proven track record of success with NIG and I look forward to welcoming her to the team.”

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