Reputation is ‘hidden’ claims cost insurers must mitigate

reputation (2)

A customer’s bad claims experience and the overall reputation of the insurer can have a correlating impact on claims costs, agreed expert panel

Insurers need to look to their reputation and to delivering a good claims experience if they want to mitigate any “hidden” claims costs within their business, said Peter Emson-Sewell, delegated claims, process and governance lead at MS Amlin.

Speaking at a webinar hosted by Gallagher Bassett, titled ‘Opportunities and outcomes 2021: Understand the true cost of claims for insurers and improve financial outcomes’, Emson-Sewell said that an insurer’s reputation clearly correlates with its claims costs, making it something that more businesses need to bear in mind.

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