‘Sometimes it’s easier to tell people we’re fine than to say how we really feel’, says charity 

In light of the 10th anniversary of Time to Talk Day yesterday (1 February 2024), Insurance Times highlights initiatives and research done by UK insurance industry firms around mental health.

Time to Talk Day was introduced in 2014 by charities Mind and Rethink Mental Illness as a UK campaign to end stigma and discrimination by encouraging conversation among family, friends or colleagues about mental health.

The 2024 campaign was delivered in partnership with Co-op for the third consecutive year.

In a post published on X yesterday, Mind said: “Sometimes it’s easier to tell people we’re fine than to say how we really feel. But by talking about mental health, we can bust myths and break down barriers.”

Rethink Mental Illness, meanwhile, posted: “Sometimes, when we talk about mental health, we don’t say what we really mean. So, today is the perfect time to change that.”

Find out more about how UK insurance firms are taking action in the links below: