Analysis

Motor brokers turn tide on customer losses to insurers

By 2026-04-15T07:00:00

Screenshot 2026-04-09 152152

In 2024, motor insurance brokers lost some 266,000 net policies to insurers, but in 2025 – with market forces dampening switching rates and putting the onus onto customer retention – they wrestled back the momentum

In 2024’s highly competitive motor insurance market, almost 266,000 customers switched from utilising a broker to purchasing insurance direct from an insurer – a figure that will have rung alarm bells up and down the country.

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