ComparetheMarket fine exposes perils of ‘most favoured nation’ clauses


’Most favoured nation’ clauses have existed longer than there have been PCWs, but ComparetheMarket’s recent fine shows how they can undermine the market

Aleksandr the meerkat, has been a staple of British life now for more than a decade since becoming the public face of ComparetheMarket in 2009.

However a ruling in November by the CMA showed that the price comparison website’s business practices are a lot less cuddly than its mascot.

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