The group’s top boss believes the appointee is a ‘well-regarded and highly experienced individual’

Specialist MGA Bspoke Commercial – part of Bspoke Group – has appointed Nick Grazier as managing director, according to a statement released today (6 June 2023).

The appointee brings over a decade of insurance industry experience to the role, having held a number of senior positions at a variety of different firms.

This includes serving as UK broker schemes manager at Axa, head of musical insurance and alternate channels at Allianz and managing director at Geo Underwriting.

His new role incorporates the leadership of the Bspoke Commercial, Bspoke Private Clients and Bspoke Sports & Leisure businesses. 

He will report to group chief executive Tim Smyth.

“It is great news for Bspoke Commercial that we have been able to appoint such a well-regarded and highly experienced individual,” said Smyth.

“Nick’s background and expertise means he is perfectly placed to play a pivotal role in our assertive drive for profitable and sustainable commercial growth across our business.

“We are confident Nick will be a tremendous asset to the business as we continue to execute our strategic plan.

“The board wishes him every success.”

Strategic ambition

Grazier succeeds Gill Anderson, who was promoted to group trading director after Precision Partnership and UK General rebranded to Bspoke Group in September 2022.

“This is an exciting time to be joining the Bspoke Group,” said Grazier.

“There has been a lot of investment in the business over the past 18-month period and the focus now is growth, developing and honing the existing product and service offering and to establish Bspoke Commercial as a recognised leader in specialist and innovative underwriting.”

Grazier explained that these goals will be achieved “through a mix of organic and inorganic growth – including the development of new specialist underwriting units”.

“I’m thrilled to have the opportunity to play my part in leading Bspoke Commercial through the next phase of its development,” he added.