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‘Increasingly unpredictable nature of flooding’ requires updated sector responses

By 2025-10-10T12:00:00

urban flooding

’Our learning is about making sure we centre our flood responses around our customers’ needs and how we can best support them, get to them quickly and do the things that matter to them most as quickly as possible,’ says head of personal lines homes claims

The “increasingly unpredictable nature of flooding” across the UK, spurred on by climate change and urbanisation, is necessitating the updating of insurance sector strategies when responding to and planning for the peril. 

That was according to Charlie Bush, Zurich’s head of large, complex and commercial claims, one of the experts who spoke as part of a panel on Insurance Times’ Flood Ready: The future of insurer event response webinar, hosted 25 September 2025 in association with Iceye.

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