Allianz brings on 167 new broker clients in LV= merger as personal lines completes transition

Allianz has today announced that profitability in its commercial book has taken a slight hit, but still remains profitable.

	HY 2019	HY 2018
GWP	£1,000.2m	£1066.4m
Operating Profit	£85.8m	£87.8m
COR	95.70%	94.80%

Overal the business saw GWP, operating profit and combined operating ratio dip slightly, but continue to be profitable.

Commercial lines

Profits grew substantially in H1 2019 compared to the year before, posting profits of £664.1m compared to £589m for H1 2018, a growth of 12.7%.

Commercial	HY 2019	HY 2018
GWP	£664.1m	£589.0m
COR	96.20%	94.30%

But profitability was slightly worse at 96.2% compared to 94.3% for the year before, and chief executive Jon Dye attributed that to the ongoing transition of LV= business to the company.

“Of course, it has effected the top line,” he said. “But I think we haven’t done bad, considering.”

LV= merger

The LV= merger is near completion as the personal lines business that was going to go to LV= has fully transitioned. 

“The personal lines transfer, apart from a few schemes is done, and the commercial lines transfer will be done at the end of September.”

However, it took slightly longer than the two parties were hoping for the commercial lines business to move over, and that was down to e-trading.

“So LV= cloned our products by June last year, and then it was on a year’s worth of renewal, day by day, month by month was going over.

“The big bill from our point of view was making sure that the e-trading business would map across into our products. So we didn’t clone their products, we moved their products into our structure. So that meant we needed to build some functionality into Acturis.

“That took a bit longer to set up than we thought, that is why it will be done by the end of September rather than the end of June. But it was the right thing to do, because it makes it easier for brokers.”

New brokers and customers

Once the LV= merger has been completed, Dye said that the new broker business opportunities will allow it to “continue to attack the commercial market” as it has done already.

Allianz said it has already written “around 50,000 cases from the LV= Commercial book,” and the business has taken on a lot of new broker partnerships also.

“We have 167 new broker relationships that we didn’t have, but also if a broker that we already had an account with had an account with LV= also, we would take that whole account.

“For example, if a broker had a £250,000 account with us, but also a £250,000 account with LV=, we would now have that account for £500,000. That creates a different trading dynamic, so we are growing our significance with certain brokers.”

Dye also stated that only one broker had pulled out of its relationship with the business.

He said: “I think the original number was 168 but one pulled out so it is at 167.”

Legal and General transition

Allianz announced the proposed purchase of Legal and General in May, but is still subject to regulatory approval.

However, Dye said that once the transition of LV= is complete by the end of the year, the business will move quickly to recreate the transition for L&G to enter the LV= business.

He said: ”We intend to run that in many ways similar to what we have just done. We will be moving that into LV=, but we will be running it as a series of migrations.

“It is quite neat, because once they complete the Allianz migration, they will go straight into the L&G migration.”

Dye said that once LV= builds products to suit the L&G business (which he suspects will be completed by the middle of 2020), the move of business can begin, so he suspects the transition to be completed by the middle of 2021.