Hood Group names new head of pet

Broker Hood Group has appointed Scott Williams as head of pet to drive growth in its pet insurance book.

In his new role, Williams will lead the pet function, overseeing the day-to-day management of pet business. He will also have ownership of the profit and loss (P&L) and delivery of the operational growth strategy.

He will work closely with Bruce Reid, chief commercial director, and the senior leadership team.

Reid said: “Williams’ appointment reflects both the significant opportunity we see in the pet insurance market and the continued strength of leadership talent across the group.

”He brings a strong combination of commercial expertise, partnership experience and deep sector knowledge, making him ideally placed to lead the growth plans in our pet business.”

Building on foundations

Williams joined Hood Group in 2025 within the business development team. Prior to this, he spent a decade at veterinary charity PDSA. 

Williams said: “I’m incredibly excited to lead the pet function and build on the fantastic foundations already established.

“We’re entering a hugely exciting phase for the business, with new partnerships set to launch in the coming months that will strengthen our position in the growing pet insurance market. 

”We have built a highly experienced pet team that combines deep insurer expertise with first hand industry insight, supported by Hood Group’s longstanding strengths in pricing, operational delivery and customer service excellence.

“Together, this gives us a strong platform to drive sustainable growth, deliver innovative solutions and create real value for both partners and customers in the evolving pet insurance market.”