The product range covers both touring and static caravans

Insurtech Ripe Insurance has today launched two new caravan insurance products, providing policies for both touring caravans and static caravans, which includes cover for lodges, cabins and chalets.

Rather than offer a pre-bundled package, Ripe Insurance’s caravan insurance uses a bespoke ‘build-your-own’ model where customers only pay for the exact cover that they need – policies can be purchased online with documents sent digitally too.

The new products are underwritten by insurer Aviva, which has recently been confirmed as Ripe Insurance’s long-term capacity partner.

John Woosey, founder and managing director at Ripe Insurance, said: “The UK static and touring caravan market is growing. With the rise in staycations, there are now over half a million touring caravans and over 365,000 static caravan holiday homes in the UK.

“This is a market that is crying out for innovation and a new, modern, tech-driven product that meets the needs of today’s savvy customers.”

In-house support

Ripe Insurance’s caravan insurance products are available via the firm’s new cloud-based CRM system, which has been designed and built in-house over the past two years. The launch of the platform aligns with the introduction of the new caravan cover.

The platform aims to offer greater flexibility, integrate with data analytic tools and use robotics and artificial intelligence (AI) to better understand customers.

“To be a trailblazer and stay ahead, you need to be constantly investing in the latest technologies and we are fully committed to this,” Woosey added.