‘We are here to remove obstacles to growth and protect liquidity assets as businesses develop,’ says head of new programme
Aon has launched a dedicated advisory proposition to support high-growth UK businesses.
The new offering – called the Accelerate Programme – has been tailored for technology-led startups and scaleups, including those operating in artificial intelligence and automation.
The initiative was unveiled today (6 August 2025) by the global broker, which said it aims to help growing businesses navigate complex risk exposures that could threaten their long-term viability.
Steve Wilson, head of the Accelerate Programme at Aon, said: “We know that entrepreneurs at startups and rapidly growing businesses are hugely confident and ambitious and that an element of risk – often high – is unavoidable if they are to realise their growth potential.
“When operating in hi-tech and innovative environments such as AI, there are possible risks – especially around IP, which is vulnerable to theft and infringement – and these can threaten the future viability of a business.”
Removing obstacles
Wilson added that the Accelerate Programme is delivered by a specialist team with deep expertise in the technology sector and growth-stage organisations.
Read: Richard Hartley – Digitising risk with agentic AI can expand the insurance industry
Read: Recent international retail attacks ‘not big enough’ to harden cyber market
Explore more risk management related content here, or discover other news stories here
He said: “We are here to remove obstacles to growth and to protect the liquidity assets of a business as it develops – whether at startup, or at the series C stage of funding and beyond.
“Aon’s Accelerate Programme works equally well for founders and investors alike, delivering the conditions for confident and stable growth.”
Aon explained that the programme offers more than just insurance placement, with advisory support drawn from its wider global capabilities. The aim is to help early-stage businesses identify and mitigate risk proactively as they scale.
The proposition has been framed in response to an evolving UK growth ecosystem, where investors and founders are placing greater focus on risk resilience, particularly in IP-heavy business models.
Aon’s announcement follows recent market interest in providing more tailored commercial support for small and medium-sized enterprises (SMEs), especially in the fast-growing digital and technology sectors.
No comments yet