’Giveback is just one way Lemonade is able to weave social impact into our products and business model’ says co-chief executive and co-founder

Insurtech Lemonade has given more than $2m (£1.5m) to local and global charities chosen by customers as part of its 2023 Giveback scheme, a statement released yesterday (12 July 2023) has revealed.

The scheme, which has been running for seven years, allows customers to support charitable causes of their choice by directing any leftover premiums to them.

This year’s total of $2.08m (£1.54m) went to 58 non-profits.

Shai Wininger, co-chief executive and co-founder of Lemonade, said: “As a certified B-Corp and public benefit corporation, Giveback is just one way Lemonade is able to weave social impact into our products and business model, allowing our customers to do good simply by being part of the Lemonade community.

“As always, we’re grateful we can help out our customers in their time of need, but also have our customers be so impactful for communities in need around the world, and for our planet, which is in dire need.”

‘Impactful partnership’

Lemonade’s total donations since its first Giveback in 2017 comes to more than $8m (£6.1m).

Charity: Water is one of the charities Lemonade has partnered with to help bring clean drinking water to over 12,300 people since 2017.

Scott Harrison, founder and chief executive of Charity:Water, said: “The most impactful partnerships we have not only build giving into every aspect of the business, but also make generosity the easy choice for customers.

“Their support means communities are healthier, dignity is restored and instead of walking hours for water that isn’t safe to drink, women and children can go to school, earn extra income, or simply spend more time with their families.”

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