Admiral completes purchase of digital fleet insurance MGA

Insurer Admiral has completed its purchase of digital fleet insurance MGA Flock.

The MGA’s existing telemetry-led proposition and technology platform will be integrated into Admiral’s fleet insurance offering, with Flock chief executive Ed Leon Klinger joining the leadership team of Admiral’s recently created business incubation arm, Admiral Pioneer.

The deal – which Admiral first announced on 12 February 2026 – will see Flock valued at £80m.

Klinger said that the firm’s mission has always been to “make the world quantifiably safer”.

“Combining Flock’s artificial intelligence (AI)-powered platform with Admiral’s scale and expertise is something we have been hugely looking forward to. I couldn’t think of a better home for what we’ve built,” he added.

Successful partnership

The acquisition marks another step in Admiral’s plan to expand its presence in the fleet cover segment, having recently launched a haulage fleet product.

Emma Huntington, chief executive at Admiral Pioneer, said: “Both Admiral and Flock are known for using data and technology to deliver better prices and services and share a commitment to creating safer roads for all, which resulted in a very successful partnership.

“Now that Flock has officially joined Admiral, we can work even more closely together to meet the needs of new and existing fleet customers, at scale.”

Antton Peña, founder of Flock, added: “Flock was built around customer obsession – going beyond paying claims to help fleets reduce accidents and lower costs.

“We reached this point only thanks to the trust of our fleet customers and the commitment of our broker partners. As part of Admiral, we will be able to support even more fleets and launch products that push what is possible in motor insurance.”