Dave Taylor, chief customer officer at Somerset Bridge, speaks on his firm’s entry to the Excellence in Technology – Broker category
1. Why did you put yourselves forward for this category?
We entered this award to showcase an innovation that delivers measurable impact for customers and sets a benchmark for excellence.
Our internal teams conceived, designed, and launched the digital insurance pass – a simple, intuitive tool that transforms customer support by providing instant access to policy details.
This project exemplifies collaboration, technical expertise, and customer-centric thinking. With over 50,000 downloads and overwhelmingly positive feedback, the pass has enhanced engagement and streamlined service. It is a clear demonstration of how in-house innovation can deliver real value, making this achievement truly worthy of external recognition.
2. What do you think makes your entry stand out and why should you win the award?
We created a simple yet powerful initiative to a common problem: making insurance details instantly accessible. The digital insurance pass was designed with customers in mind, delivering a secure, convenient experience through smartphone wallets – eliminating the need for portals and passwords.
It saves time, simplifies interactions, and provides crucial information at a glance. With over 50,000 downloads and exceptional feedback, this innovation sets a new standard for customer support.
Being an early adopter of such a customer-friendly tool demonstrates leadership and creativity, making this achievement truly award-worthy.
3. What would winning this award mean to you and your firm?
Winning this award would make all of us at Somerset Bridge incredibly proud. Excellence in technology is central to our culture, and delivering initiatives that improve customer support and outcomes is at the heart of what we do.
The digital insurance pass exemplifies this commitment – an innovative, customer-focused tool designed and delivered entirely in-house. With over 50,000 downloads and outstanding feedback, it has simplified the insurance experience and set a new standard for convenience.
Being shortlisted is an honour. Industry recognition would be a fitting tribute to the dedication and creativity behind this achievement.
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