Aon becomes official partner of Ferrari’s Formula One team

Aon has signed a new deal to become an official partner of Formula One team Scuderia Ferrari HP.

The multiyear sponsorship, which starts at this year’s Italian Grand Prix in Monza, will see the broker partner with the team on initiatives that promote a culture of excellence and innovation.

This agreement builds on Aon’s existing programme, which includes the Ryder Cup, PGA TOUR and LPGA Tour in golf and the Ireland Women’s Rugby Team.

“This sponsorship reflects a shared commitment to precision and performance,” said Carlo Clavarino, executive chairman of international business at Aon.

“We see this collaboration as a strategic alignment of values where speed, data and teamwork can drive results – on the track for Scuderia Ferrari HP and in the boardroom for our clients.”

’Electrifying atmosphere’

Monza is Ferrari’s home circuit and a track that the team has performed well at over recent years, with Charles Leclerc taking victory with the Scuderia at last year’s event.

Therefore, unsurprsingly, a lot of support at this weekend’s Grand Prix will be for Ferrari. Maurizio Mazzarelli, chief marketing officer for Europe, the Middle East and Africa at Aon, said that “Ferrari’s global fanbase and the electrifying atmosphere they create at every race offer a unique platform to connect with our clients worldwide”.

“This sponsorship enables Aon to engage audiences who value precision, passion and human performance – values that mirror our commitment to helping clients make better decisions in moments that matter,” Mazzarelli added.

Andrea Parisi, chief executive of Italy and Eastern Mediterranean at Aon, said: “Sponsoring Scuderia Ferrari HP marks an evolution in our global sports sponsorship program. It complements our existing initiatives and extends our brand presence in Italy and globally.

”I am particularly proud that Aon is alongside such a prestigious brand. We share with Ferrari the same team spirit, constant commitment, continuous preparation, pursuit of the best results and the red colour of passion for what we do every day.”