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Destination Insurance: How can the insurance industry make itself attractive to Gen Z talent?

By 2026-01-19T08:00:00

genz

‘If you spend so much of your life doing a job, it kind of has to mean something,’ says chief impact officer

Defined by Covid-interrupted formative years in the first digital-native age, the members of Gen Z – generally classified as those born between 1997 and 2012 – are now maturing into the workforce in ever-growing numbers. So, with a worldview shaped by events and technology a far cry from previous generations’, what can the industry do to better accommodate these future leaders?

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